Palace x AMG Mercedes
It was super cool working on this spot celebrating the unlikely collaborative collection between the skateboard and automobile giants.
The concept idea of the spot revolved around the theme; “Affalterbach to the world” (a cheeky nod to the automotive manufacturer’s home region). Four aesthetically crafted cars were specially engineered and design to reference four significant cities around the world; New York, Tokyo, London, and Los Angeles (all locations of Palace stores).
My task was to design and animate four different projected screen that referenced these cities. The shoot then took place on a virtual production stage in Germany.