The Toughest Journey TVC – AIB

The Toughest Journey – The trailer for a fictional retro game which demonstrates what a GAA footballer needs to endure, in order to rise to the top of their unique sport. From the development of the skills and power which set them apart at club level, to the life-challenges as a top athlete in a high profile amateur sport, the gaming analogy is on the money.

I was part of the 2D/ 3D animation team on this project.


Agency: Rothco Accenture Interactive
Production Company: Piranha Bar
Directors: Richard Chaney